These two mastheads are very different, for the vibe masthead it uses very block fonts and makes it look very bold. For some of the covers it changes the colour of the font. But mostly it uses black which can be a harsh colour but it stands out against the various backgrounds. This could represent the genre of hip hop as it stands out and very in your face like some hip hop music. It is quite simple so most of the attention is drawn to the contents of the magazine. The masthead blends the whole magazine as it doesn't have a border around most of the images over lap the masthead. For Q magazine it has more mainstream and indie music. It uses just a simple but effective letter. It is the same in every issue so most people know what it is. It could be related to the genre as it is quite a modern design to match the up to date music they write about. It uses very thin font for the letter this makes it look more sophisticated. Underneath the main letter, it has a strapline that says 'a different take on music; shows how unique they are trying to be. It has a red background which makes it stand out even more as it uses white writing.